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Doctor, Are You Ready to...
  • Close the gap between where your practice is now and where you want it to be?
  • ​Take a lead position in your local market and drive your practice to the next level?
  • ​Practice dentistry with patients who value your skill and expertise?
Doctor, Are You Ready to...
  • Close the gap between where your practice is now and where you want it to be?
  • ​Take a lead position in your local market and drive your practice to the next level?
  • ​Practice dentistry with patients who value your skill and expertise?
Begin the Cycle of Success 
That starts with proven marketing and business development strategy
From real, practicing dentists
With the Dental Authority principles we have developed, dentists across the continent are now…
  • Building practices with higher value solutions including implants, Invisalign and TMD / Sleep Apnea therapies
  • ​Getting off the insurance merry-go-round that has many other doctors working for far less than they are worth
  • ​Escaping the reliance on shrinking hygiene margins to stay relevant and on the cutting edge
Preeminent positioning 
With authority-based strategy
 Is possible in your practice when you...
Take the top spot in paid search using the Google Ads platform
Have a presence in social media that is more 
than cute pictures
Possess a mechanism to pre-qualify and follow up with prospective patients
Develop (or are provided) a framework for prescriptive, consultative sales conversations
These are minimum Requirements
Because Dentistry has changed
Long gone are the days when you could “hang your shingle” and good quality patients would seek you out and attend your office all on their own.

Nowadays dentists are found, vetted and (p)reviewed online. 

Prospective patients are calling the provider who is most advantageously positioned. And it’s not all about price. Convenience, patient experience and countless other variables are now in play.

This means that we wear a lot of hats on a good day. 
Long gone are the days when you could “hang your shingle” and good quality patients would seek you out and attend your office all on their own.

Nowadays dentists are found, vetted and (p)reviewed online. 

Prospective patients are calling the provider who is most advantageously positioned. And it’s not all about price. Convenience, patient experience and countless other variables are now in play.

This means that we wear a lot of hats on a good day. 
Dentistry is complicated
 complex and often confusing
It's taken us years to painstakingly write and test the recipe that's responsible for cooking up a steady stream of high value patients for dentists in our program.
 
With our patient attraction strategies dentists are discovering new ways of practicing that are both profitable and pleasurable. Because as the name implies, Dental Authority marketing strategy is all about expert positioning. Practices grow and transform with tactics that are already tested and proven, not only in our own practices but in dental offices across the continent. 
 
If you’ve reached your quota of dental marketing that didn’t “work”, or are simply ready for a change in vision then we should make plans to talk. 

Request a Discovery Call by clicking HERE. 

(“Silver bullet” seeking dentists are asked not apply).
See what others are saying
About Dental Authority Marketing...
"Dental Authority Marketing has taken my practice to new heights. Bringing in daily new prospective patients who are actively looking for someone to treat their smiles. These are large cases that are fun, challenging, and rewarding to treat" 

"I really thought I had reached a plateau in my practice. But Dental Authority Marketing helped me treat more big cases this year then I thought I could do. They bring daily leads of patients actively seeking treatment in my area. I've had to bring on a partner to help with all the new treatment" 

"Dental Authority Marketing has changed my view on Internet marketing. The results we are seeing are overloading our practice with new patients motivated to spend large dollar amounts to fix their smiles and replace missing teeth." 
-Dr. Wade Pilling DMD 
Boise, ID
"I had been scratching my head for months trying to figure out how to market my startup. The instructors at DAM helped me put together a straight forward marketing strategy that made sense. 

I left the seminar with a plan and the resources I needed to move to action. Anyone trying to navigate through the jungle of dental marketing will save themselves both money and time by attending a DAM course."
- Mike Martinsen DDS
Columbus, NC
"If you’re constantly marketing $99 specials and wondering why your patients never want implants, smile makeovers and complex dentistry you’re trained to do, then DAM marketing is for you. It has really helped me distinguish myself as an expert in my area and the amount of cosmetic dentistry I am doing now has exploded. 

What really impressed me about the course is how generous they team was. They didn’t hold anything back. Usually you go to marketing courses and they just tease you and push you to buy their services. 

That was definitely not the case here. They gave all the 'secrets'!"
- Dr. Jarett Hulse
Austin, TX
"The DAM Live Event was an eye opening experience. There is no other seminar out there that allows you to look under the marketing hood of how successful FFS bring in their patients. Coming from a strictly PPO practice, I have begun to immediately implement what I learned to bring these high quality leads. 
DAM has revealed the tools to allow me to compete at another level and in a space that no other dentist is operating in my very competitive area." 
- Dr. Jonas Ashbaugh
Jacksonville, FL
Why Put Your Trust In
Dental Authority Marketing?
Conceived and created by practicing dentists, for dentists. DAM maintains a team of vetted implementation experts and marketing industry insiders. DAM is results driven - we’ve done the homework and double checked the math...There isn’t any other option in the industry that will position you to show up better.

CONSIDER THE BENEFITS OF OUR MARKETING STRATEGY...
Magnetic Attraction
Of High Value Patients
It's no secret that new patients are the key to growth in any dental office. but are all new patients created equal? Absolutely NOT! 
 
For years the dental marketing experts have been preaching to attract the soccer moms, because they make all the health care decisions. Well, let me ask you a question, how many healthy soccer mom's does it take to equal the value of JUST ONE implant, ortho or cosmetic patient? 
 
And how much does your overhead and facility time and staff time go up to provide service for those soccer moms compared to that one high value patient? The math is simple here. Leveraging high value niche procedures not only increases your production faster than anything else, but it also DECREASES your OVERHEAD leading to MAXIMUM PROFITABILITY for your practice.
Market Exclusivity
DAM only partners with ONE doctor or office in a geographic area...
Depending on local population density your exclusive area will cover at least a 10-15 mile radius. 
 
This means we will not accept any other dentist or dental specialist into our program who will compete. 
 
There can only be one top doctor and we want to make sure it’s you. 
 
You’ll be listed on our authority website “thedentistsofdistinction.com” and to ensure this remains an exclusive club we are ONLY taking on 100 doctors across North America. 
 
You’ll join a group of forward thinking dentists and business owners who take their positioning and future of their practices seriously.
A truly compelling offer is one that is so good you can’t say no. 
 
At DAM we provide clients with EXACTLY the same ads that have created local expert status in our own practices. We don’t require a contract and any client can leave at any time with no hard feelings and no pushy questions asked. We won’t hijack your domains or engage in any of the tricks that some other (non-dentist) marketing companies have tried to pull. Our reputation hinges on first giving value and then getting your testimonial. 
 
Our own active practices generate millions of dollars a year and provide a fertile testing ground for all of our authority marketing pieces and campaigns. You get what works now or we part as friends without penalty. In short, you have nothing to lose.
True Expert Positioning
One of the core principles of persuasion is Authority, which is the reverence and respect that is commanded by one who has the title, appearance and trappings of an expert. 
 
Authority Marketing is all of the steps taken to acquire preeminent positioning as local expert. When you are everywhere, from TV to radio to print AND when you dominate the local web platforms such as Facebook and Google, well, you soon become the the most credible source of dental related information around. 
 
We position you as the go-to-guy (or gal). We put you on multiple platforms media simultaneously, with a consistent authoritative message so you get maximum exposure and your name becomes synonymous with big solution dentistry.
An Honest Approach
Many dental marketing companies will try to sell you on a "Silver Bullet" type solution. Some promote direct mail, some promote google, SEO, or other digital services. 

We want to appear to be EVERYWHERE. Using a combination of a SUPER ROBUST digital Marketing Suite as our platform, we then incorporate an ultra effective, targeted Direct Mail campaign and go one step further with a long format 30 minute TV show to be broadcast regionally. 
 
When the patients see you on TV, then your magazine shows up to their house, then they see you on the Facebook wall and in their Google Display Network, your fame will be unmatched by your peers.
Dr. Nathan Jeal
Dr. Nate Jeal bought and operated five dental clinics within 2 years of obtaining his DMD. 
 
With great internal systems and strong marketing (mixed in with a little grit) he grew each location, eventually selling three of the five to associates. In spring of 2019 he opened a start up practice with his wife, also a dentist. This new location opened with a bang hitting 6 figures in the first month of operation.
 
Nate seeks out top performers and studies their success, knowing that there is wisdom to be found in tracing their steps. 

An innovator and creator, Nate maintains three practices in Winnipeg, Canada, focusing his marketing and clinical efforts on niche procedures including cosmetic ortho, smile makeovers and implants. His dental team consists of 6 dentists (4 associates) and more than 15 staff.
“My practice transformed when I got laser focused and started designating time and a budget for certain high end procedures. It carries risk to go all in, but when your marketing game is on point the path to practicing how you want is much shorter.”

- Dr. Nate
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930 Sunnyslope Rd. STE D4, Hollister, CA, 95023
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